I’m Sarah, founder of SMF Business Solutions, and I’ve built my career around something I believe sits at the heart of every successful business: people.
Born and raised in Dublin, Ireland, I’ve spent the last 14+ years living and working internationally across New York, Miami, Haiti, and now Koh Samui, Thailand. Throughout my career in financial services, education, and nonprofit sectors, I’ve supported organisations by building trusted relationships, improving client experiences, coordinating operations, and creating more efficient ways of working.
I’ve learned that successful businesses need more than great ideas - they need clear communication, organised processes, and reliable systems working behind the scenes. That’s where I add value.
Outside of work, you’ll usually find me in the gym, trying a new fitness class, going for a run, or catching up with friends over brunch or a cup of tea. Fitness has taught me discipline, consistency, and continuous improvement - values I bring into everything I do.
My goal is simple: to become a trusted extension of your business, providing reliable support that creates more organised, efficient ways of working.